Google and Smartphone Makers Sued Over “Android” Name
By Jared Newman
There’s money in the smartphone business, especially if your company’s name becomes coveted by cell phone OS makers. Erich Sprecht, who runs Illinois-based Android Data Corp., has sued Google and 46 other companies including T-Mobile, Samsung and Motorola for stealing the Android name. He’s seeking $96 million, and it’s believed the parties will settle because of how many companies are involved. Alternatively, a restraining order could require a massive rebranding effort. This may seem like a simple money grab, but the case has some meat on it: The US Patent and Trademark Office has rejected Google’s application for the Android trademark several times due to Android Data’s presence, despite the Google’s claim that the name sat unused for many years before being reactivated. See also: Apple and Cisco’s tussle over the iPhone brand. It’s easy to cash in with just a little foresight. [Forbes via Electronista]