Motorola Aura: Travel 5 years into the past for only $2,000

Tuesday, October 21, 2008 12:50PM - By Ilya Kochanov

auramoto Motorola Aura: Travel 5 years into the past for only $2,000

Motorola phones aren’t as stylish as they used to be, but this v70 look-alike pulls off the switchblade design quite nicely. Part of the reason that the v70 looked so terrible was because it had a square monochrome screen in the center, which made the circular design look awkward. Motorola improved this flaw by introducing the “world’s first” full color circular LCD display. It doesn’t stop there though, the screen is coated in 62-carat sapphire to prevent scratches. But really, $2,000? This could have been a good way to remind the consumer of why we fell in love with Moto in the first place. I think it’s safe to say: “this isn’t going to sell”. [Motorola via Gizmodo]